About Urban Ruffneck K9 Training
The heart and grit behind Urban Ruffneck K9.
We’re a private, in-home, balanced and fear-free dog training company serving Edmond and the Oklahoma City metro. We don’t just train dogs — we train people and dogs together, so the calm holds up at home and in the real world.
Calm dogs aren’t born; they’re built — by you, with the right guidance. Our mission is simple: keep your dog in your home, for life.
Prefer to talk first? Call or text 405-822-8809 — a quick, no-pressure chat.
Urban Ruffneck K9 Training is a private, in-home dog training company in the Oklahoma City metro, founded and led by Loreanne Sistrunk Cowan — an AKC Canine Good Citizen Evaluator, Dog Bite Prevention Educator, and former veterinary technician who has helped over 300 Oklahoma families. Using balanced, fear-free behavior modification, the company turns reactivity, anxiety, and leash chaos into calm by coaching owners and dogs together.
DEV/CLIENT: confirm the current Sniffspot ranking and family count before launch.
Founder. Lead Ruffneck. Sass Wrangler.
“A calm dog isn’t born. They’re built — with patience, trust, and the right guidance.”
— Loreanne Cowan, Founder & Lead Trainer
Loreanne Sistrunk Cowan is the heart and grit behind Urban Ruffneck K9 Training. A proud member of the Cherokee Nation and a lifelong animal lover, her roots run deep in Oklahoma red dirt. Growing up on a small working farm — raising everything from goats and chickens to hogs and hound pups — she learned firsthand the power of trust, structure, and the unspoken bond between animals and people.
Before stepping into professional dog training, Loreanne spent years as a veterinary technician and ran her own successful pet-sitting business. That mix of animal health and in-home care gave her a deep understanding of canine behavior, stress triggers, and the emotional needs of dogs — at home and out in the community.
Today, she brings all of it into every session. Clients know her for her bold honesty, deep compassion, and unwavering dedication to helping both ends of the leash succeed. She doesn’t just train dogs — she coaches people, builds trust, and creates lasting transformation.
Meet the Co-Pilot
Grizzmo: living proof that calm is built, not born.
Loreanne’s trusted training partner wasn’t always the calm, confident dog clients meet today. Adopted as a seven-month-old rescue, Grizzmo struggled with severe anxiety after leaving his quiet country foster for the buzz of the city — the very thing so many Urban Ruffneck dogs are working through.
Through steady structure, patient leadership, and real-world exposure, he transformed. Today, Grizzmo plays an active role in training sessions, pack walks, and community outings — modeling calm, collected behavior and helping other dogs learn to navigate the world with confidence.
If your dog reminds you of where Grizzmo started, you’re exactly who we built this for. Your dog isn’t broken — he just needs a better plan. So do you.
Our Mission
We’re in the business of keeping your dog in your home — for life.
Too many good owners are told their dog is “too far gone,” or are quietly nudged toward rehoming when behavior gets hard. We don’t believe that. Reactivity, anxiety, and leash chaos are behaviors we work to change every day — and we’d rather coach you to become the calm, confident leader your dog needs than hand back a stranger’s results. Beyond sit. Beyond stay. This is how you do life together.
What We Believe
Four principles guide everything we do.
These aren’t slogans — they’re how Loreanne approaches every dog, every home, and every plan.
Decisions, Not Dominance
We teach the dog how to make better choices — giving them better options than the negative behavior, instead of ruling by force or fear.
Beyond Obedience
This isn’t sit-stay drilling. It’s building real, mutual trust and understanding between you and your canine companion.
Train the Human, Help the Dog
We coach owners to become better, more responsible leaders while providing “therapy” for their dogs — understanding and bonding for both ends of the leash.
Every Dog Is an Individual
All dogs are individuals, just like us. Every plan is tailored to the needs of your dog, your home, and your goals — never a template.
What Sets Us Apart
Not obedience. Not board-and-train. Real behavior change.
We ARE…
- Behavior specialists — we change the underlying behavior, not just teach commands.
- In-home & private — we train where the behavior actually happens.
- Balanced AND fear-free — clear structure paired with positive reinforcement.
- Partners for the long haul — lifetime support for the life of your dog.
- Warm, approachable experts who treat you as a capable leader-in-training.
- Pro-keeping-the-dog — our goal is keeping every dog in its home.
We are NOT…
- A generic “sit-stay” obedience or trick-training school.
- A send-away board-and-train kennel with a regression handoff.
- Harsh, dominance-based, or pain-based training.
- A one-and-done package that disappears after the last session.
- A group class — we focus one-on-one for real results.
- Quick to suggest rehoming or giving up.
Our Approach
Beyond sit. Beyond stay. This is how you do life together.
In-home, not sent away.
All training starts with a 2-hour in-home consultation, where the real behavior happens — then moves into the real world. You stay involved, so there’s no regression handoff.
Behavior, not just obedience.
We change the underlying behavior — reactivity, anxiety, leash pulling — and teach your dog better choices. (Basic obedience gets folded in along the way.)
Balanced AND fear-free.
Clear communication — not just cookies and “good boys,” and never harsh corrections. We teach dogs what to do and what not to do: firm, fair, and fear-free.
A partner for the long haul.
We coach the human, build the bond, and stay in your corner — with ongoing guidance and invite-only Ruffneck Rover pack walks so the calm holds up in the real world.
Credentials & Recognition
Credentialed, experienced, and recognized across Oklahoma.
#1 Dog Trainer, OKC Metro
Top-ranked in the Oklahoma City Metro on Sniffspot’s Best Dog Trainers in Oklahoma, 2025 (also #4 statewide).
10 Best in Oklahoma City
Recognized by TrustAnalytica among the top dog obedience trainers in Oklahoma City.
AKC CGC Evaluator
Official American Kennel Club Canine Good Citizen evaluator — plus Urban Canine and AKC Trick Dog testing.
Dog Bite Prevention Educator
77% of children are bitten by a dog they know before age 12 — and it’s preventable. Bite-prevention education is included free with every package.
Former Veterinary Technician
Years of hands-on animal-health experience inform every behavior plan and every read of a dog’s body language.
TADSAW Supporter
Proud supporter of Train A Dog, Save A Warrior — affordable training that gives back to the community.
DEV/CLIENT: confirm exact certification bodies, dates, and current rankings; wire real certificate logos into this grid before launch.
To get something you’ve never had, you must do something you’ve never done.
Before you give up on your dog, give us two hours.
Your dog’s calm, confident life starts with one in-home visit. Let’s meet your dog where the behavior happens — and build the plan together.
Or call or text us first: 405-822-8809